Plus, how you can apply this strategy to your own business...
The truth about how OBM actually works.
A tool that helps your team make smarter decisions and avoid sunk costs.
The shocking gap between perceived and actual business profits.
A simple method to motivate, educate, and inspire trust from your team.
Why looking backward is killing your profit (and what to do instead)
Why great work isn't enough to win in business...
A framework for better decision-making at every level.
